Smart marketing stunt #EntrepreneurMindset #businesstips #MarketingGenius

This is the greatest marketing strategy you've never seen before. This company froze their brand new bottles in a block of ice and told passers-by if they could break a bottle out of the ice they would get to keep it. Each attempt was recorded and then posted across social media. This campaign got over six million views and resulted in hundreds of thousands of dollars worth of sales for the brand.