Folgt rein für Part 2 #metaads #tiktokads

I'll explain in 60 seconds why your meta has become more modern than this year's bad day and how you can lose it. Here we go. Number one is the switch from auction based attribution to the outcome based attribution. This means that the option base is earlier, such as your build, your ad quality, score and so on. So that's all in the form and we'll share with you the same target group. Now we have an outcome based attribution, which comes out at the end. In this case, we have a buy or a lead. It's written on conversions, optimizes the very far and in the funnel. That's why the meta works with a link click attribution. This means only outbound link clicks. And how we can solve it, that the performance goes up again, we'll see that in two.