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70 emotion driven hooks to use in your content🧠 #ugccommunity #hookstrategy #emotions #contentstrategy

@ugcwithkaytelynn
5.3K views241 likes0:41ENJun 19, 2026
197 words1126 characters17 sentencesReadability: Middle School

Transcript

People talk about emotion-driven hooks, but they don't talk about the different types of emotions, so let's go through them with some examples. First, we have curiosity. This gets viewers invested because they want to know what you're talking about and what's going to happen. Then we have surprise. Let your soul shook something so crazy just happened and you had to tell someone about it. Next, anger. Like, something just made you so angry that you have to vent about it. Then sadness. This is like the vulnerable kind of post reviewers want to sympathize with you and relate to you. Then we have envy or jealousy. Whether it's you jealous of someone or someone jealous of you because of something you were using. Then we have relief or comfort. This one I see a lot of. Whether it's physical comfort or mental, people want to feel relief. And finally, embarrassment. When viewers see someone talk about their embarrassing stories, they can relay and also feel like not as bad about their own. So yeah, next time you want to create a motion-driven content, think about which emotion and then tailor the hook based on that.