#printondemandforbeginners #dropshippingforbeginners #ecommercebusinesstips #digitalmarketingforbeginners #investing101
@shechosewealthTranscript
A mediocre product or design in a great niche will outperform a good or great product in a very broad thing or not the best niche. Hi, my name is Brianna. Last year I made $1.1 million across my three six figure businesses and two investment portfolios that generate me five figures a month in passive income. Two out of those three businesses were a business model called print on demand. Last year out of that one point one those print on demand businesses made me $730,000. Have you got to what I mean by niching down? I'm talking about what the company is tailoring their product to. Are they selling to a specific person? Okay, let's talk fitness brands for example. I know I mentioned it a lot, but it's probably the easiest examples to do. Companies like Lulu Lemon, they tailor to a very very specific client. Not everyone can wear Lulu Lemon and not very you know like they're not a broad company, but people spend $100 on a pair of leggings. Okay, because it feels exclusive it is niched down. Nike is niched down to tailor to athletes. You'll see high middle school high school college level athletes, right? Because most of the time their marketing is athletic, not just athletic and things like that athletes. By the way, Jamshark for example started as a dropshipping business. You can create a whole dropshipping business for less than $50. I show you how to do it here and that's how I started by dropshipping business journey. You literally do have the money to do it. So there's that. But they are niching down. They are tailoring to a specific type of person. People like exclusivity. Instead of just posting, you know, Etsy, goose, geese, whatever you want to call it, geese, but it's like silly goose or whatever. That's really popular on Etsy. But people aren't just buying a silly goose shirt. There's a lot of nurses ones. So like someone is like, oh, this fits me. I'm a nurse that just hypothetically saying, I'm a nurse this fits me or I'm someone who has a nurse friend. It makes a great gift because it's custom to that person, right? People will spend more for that too. But if you want to learn more about how to get eyes on your product and to create a brand that has a specific niche, like even let's say, you know, instead of just a fitness brand, a fitness brand tailored to busy moms, pregnant moms, stay at home moms, moms that like yoga. Like see, there's more, there's a desire there for more like exclusivity. People like that. People like statement pieces. People like something that makes them feel good. That stands out. You get the point. Go ahead and follow me. I'm going to show you more.
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