Replying to @Cleancutters #bof #tiktokshopaffiliate #tiktokshopaffiliateprogram #team6FC
@convertwithfaithTranscript
Here's an example of BOF+ is really quick, really easy only 20 seconds long, so you want to save this. Let me know in the comments if you have like a specific niche or category that you want to go through, this was about a deodorant. I really hope you didn't get this carpet deodorant yet because they dropped a three pack right there in that chopping cart and it's on sale with free shipping. I used to be so embarrassed because I would literally get sweat stains, okay? But I'm telling you don't just get one or you'll over pay get the three pack waltz on sale. 80% of that video was about the sale and you can also feel the urgency in my voice and my tone, my body movement. A lot of times it's not what you say on TikTok but how you say it, the energy of how you deliver your script. And then in the middle part, I hit a lot of the things that people talk about when it comes to this carpeted deodorant. Your pain point is feeling embarrassed because they literally have sweat stains and they just stink after like a few hours with any other deodorant. If you want your BOF+ to convert even more, you want to be relatable to the audience. So yeah, you can talk about the features and benefits just like what it says like on the product listing. You want to present it in a way that feels relatable to the pain points of the people that are watching. So you'll notice in my video, because I literally have postpartum night sweats, like I know what it is to feel like you're just sweating and no matter what you do, you have BOF. So many people in the reviews talk about how this is the only thing that work for them for that. So I talk about myself and a lot of the times if you want to feel relatable, saying something like degrading like I was so embarrassed because I used to have those sweat stains or like I know what it's like to stink after putting deodorant on for like two hours. That feels different from just saying this deodorant will control sweat and order for up to 72 hours. And actually get them to paint the picture of the scenario, this moment in time where you feel embarrassed and you get how they feel. That's going to increase trust and also increase convergence. And it didn't take long. I think that video was like, you know, 15, 18 seconds. You have to have a personal experience for every single product to know, but you have to at least know what are the viral videos for that product hitting? Like what are the objections that they're hitting and what are the pain points that they are relating to? You can also just go to reviews and see what people are talking about. And if you're not comfortable saying like this is what helped me, then you can just say this person, you can say that I heard this person said this about it, or you can just talk about the ingredients and how it specifically helped a scenario in someone's life and not just like, you know, a feature or a benefit that you just read from the product listing. I've tried both and the one that's more relatable converts better.
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