Be careful with this one! It’s elite 🤫
@dantebrunelli_2Transcript
At the risk of me going to jail, I am still going to share this with you guys. I have never seen anybody talk about this strategy in depth, so I'm going to break it down into a four step framework so you guys can start getting leads as soon as tomorrow. I call this this sniper strategy and the reason that I call it that is because you're being very strategic and you're lining up exactly who you need to talk to. But more importantly than that, yes, you're doing cold outreach, but you're reaching out to people that are saying, "Hey, I need your solution." So the first thing that you need to do is open up these three platforms. Indeed, Zipper Cruder and LinkedIn. Now we can get into the four step framework. Step number one is you're going to build your leads list. So the way that you do that is let's say you're trying to start a marketing company. What you're going to do is look for companies that are hiring marketers. And the way that you're going to do that is just search certain keywords, so that could be paid out strategies, that could be media buyer, that could be head of marketing. So that is step one, and you can do that no matter what niche you're in, what industry you're in, what business you run, what business you're trying to start. Step two is you're going to do some research. So the things that I'd recommend looking at is what is the job description? So what role are they looking to fill specifically? What are you going to be doing day to day? And then I would also look at what the salary or pay compensation is, because then what you can do is when you send them outreach, you're going to be very strategic is to how you're going to pitch it, because you know the job that they're looking for. So you can exceed expectations and make it simpler for them. And you also know the price went that they're looking for, so you can either undercut that, or you can just add a lot more value in terms of what you're going to offer versus the role that they're looking to hire, and keep it at the same price. Now we get into step three, which is you're going to send them a loom video in response to the job that they're hiring for. And you want to keep this short, I would keep this between two and four minutes, nothing longer than that. And I would recommend that they put it at 1.5 x speed or a minimum of 1.25 x speed, so you're respecting their time. The key with this loom video is to keep it action packed and value focused. The exact way that I would structure that would be a hook within the first 10 seconds to get their attention. I would have some form of credibility, so something that you've done for somebody else. I would focus on value for them, and what they're missing out on, so that you know, or they know rather that you're the solution to their problem, and then a CTA to book a call, get on a meeting, whatever your CTA might be. Next we get into follow up, which quite simply is just you sending a minimum of three follow-up emails, because not everybody's going to respond on the first email. And that's totally okay. Now the only thing that you have to do is just start taking some damn action. So go do that, and then come back to this post and let me know if it works, because I promise you if you do enough volume, it certainly will. Make sure to follow from remarketing tips. Peace.



