If your hooks suck, use this. #consistency #content
@dougsdigitalincomeTranscript
Use this hook format today. If you want to become a top 1% creator by creating top 1% hooks, it is so simple that even someone posting their first video today can understand this, conceptualize it and create an effective hook for every piece of content. Now hooks are the marketing agency for the content of your video. The same way that you can create the best product in the world, but it doesn't matter. No one will buy it. If no one sees it, that's why you need marketing. The same principle applies to your content. You can create the best video in the world with the most useful, helpful information, but without a good hook, no one's even going to stay long enough to receive that information and see it. So you need to create effective hooks. And this is the most simple formula that I can teach anybody just starting out or even people at the top to create top 1% hooks. First off, it starts with your idea. Now when you are creating an idea, when you're thinking of an idea for your next piece of content, the content you're going to post today, the first thing that I want you to do is if you need to or if you can do in your head, that's fine. But if you need to write down from that idea, the main problem that you are addressing for your audience, that your audience is facing, and then write down the solution that you are offering your audience in that piece of content. So for example, in this video, I know people have a problem with hooks. I know a lot of creators struggle with creating effective hooks. So what am I doing? I am offering them a solution. The problem is people want to create better hooks. The solution is this 1% hook formula. Okay. So that's my problem. That's my solution. Now what am I going to do with that information? Well, when you identified your problem in solution, you need to attach it to the two main most effective hooks for every piece of content. Your verbal hook and your text on screen hook. Yes, there are visual hooks, which I call the moment of chaos. Yes, there are a million different things you can do to actually hook people in with different formats, with green screens, with photos, with borrowed authority, with all these different things. However, without a verbal hook and a text on screen hook, no, your video doesn't really have any chance. So we're going to take our problem and we are going to attach it to one of these two hooks. Okay. Either the verbal or the text on screen. All right. Now what you're going to do with the solution is you're going to take the solution and you're going to attach it to whichever one is the opposite of the problem. Okay. So let's say for the verbal hook, you decide to say here is the problem that my audience is facing. You want to become a top 1% creator. You need a top 1% hook format. All right. The text on screen hook will offer the solution. Okay. So in this video, for example, I'll probably write something like, you know, the most simple hook formula for top 1% creators. So in my hook, I'm identifying the problem in my verbal hook and the solution with my text on screen hook. The reason this is so effective is because what you're doing with this is you are covering the most amount of context possible of the content of your video in the first two seconds in the first three seconds, whatever it is. So that way, people can make that decision even quicker of whether your video is worth sticking around for what a lot of creators do that I think is a mistake is they sort of edge people into what the solution is going to be. You know, here's this big problem but not offering a solution and people scroll past because people don't value people who just talk about problems and complain all the time. People value people with solutions. They follow people with solutions. So if you're telling someone, I have you have this problem and I have the solution for you in the first three seconds of your video, they will stick around to hear exactly what that solution is with more context. So this is the top 1% hook formula. Use it today, screenshot it if you need to and use it for your next video and then tag me and see don't tag me actually to fuck that. Just comment and tell me how it goes. All right, love you guys, bye.



