This holiday season #92percenters are unlearning the consumerist lie that more = better. This year, We got Christmas at home, babes. tradition, tenderness, thriftiness. No more letting our budgets become somebody else’s business plan. Black women of the 92%… We’re choosing rest > retail, intentionality > impulse, and community > consumption. If we spend, we spend with purpose — supporting Black-owned and Black-woman-owned businesses. If we save, we save with joy. If we say no, take it as a complete sentence. Welcome to the 92Percenters anti-consumer girl era. Welcome to Soft Life Sustainability. Welcome to the 92 Percent Movement. 🌞 Catch The Sunshine Report LIVE — Mon–Fri at 8AM PST #underconsumption #anticonsumerism #GlowUp #starlab

This is your moment of truth and clarity from Black Women of the 92%. The 92% movement we break up with the big lies and we tell the truth. And the truth about this holiday is that our money, our budgets are somebody else's business plans. Legacy and corporate news media, big box stores and big online retail. To check in at Corporations, they've already mapped out who they need you to be. So they can get your money. Hey, I'm Halleq. This is the 92% movement. And if you've been watching The Sunshine Report, you already know. The way Black Women of the 90% and the way we get down. Tell the truth about clarity. And a little bit of compassion. Y'all, these companies spend billions trying to figure out your spending habits. And yes, especially us Black women, y'all know. For the Black community, we control almost two trillion dollars. It's spending power in those days. Yeah, they spend tons of money to study us. And Black women, even us, especially studying our stress cycle, our guilt pattern. And our family responsibilities as a Black woman, they're going to market to us as the fixer. They know that we're the constant giver, the miracle worker. Times with a family ATM shout out to soul, food, and tea. Who we all agree was because not only misunderstood but treated very, very badly. They market to Black women to us as the emotional support being. Also, as the woman constantly disappointed in love. Y'all remember that love Jones commercial Walmart day last year? And in the past, it worked. When we were not vibing right, we will overspend from exhaustion. Sometimes it's just because we're in survival mode and it's the only kind of dopamine we can create for ourselves. It seems harmless. But the 92%. We're kind of hopeful this holiday season. Here is how we break this very toxic cycle between us. Overworked and always underpaid. But even if we're well researched, the mass Black women are the 92%. When it comes to us and being funny acting with our money, this holiday season. We're learning the difference between like desire and distraction. I personally am trying to practice delaying every purchase by about 24 hours. We're learning to ask ourselves before we make a purchase. Does this enrich me or does it just enrich the corporations, the big box store? When we're sitting there watching that good TV, because I'm watching a little TV this holiday season. Track how those ads make you feel. Instead of focusing on whatever shiny object or crap food they show. Your money isn't just currency. It's not just energy. It's actually a microphone. That microphone should be amplifying you. Not funding the systems that drain and disrespect you. When and if you buy from Black women and Black women own businesses brag about it. Speak about it. Turn on your camera and record a review about it. When you support Black women and Black women's businesses. We're not just spending. We are circulating well back into our own community. Racking about Black women, putting her on, sharing about her, posting about her. That makes me feel rich. This has been your moment of truth and clarity from Black women of 92%. For more Inside On Black women's rest, joy, economic activism. Join me every morning live for the Sunshine Report.