How to respond to different scenarios when brands email you… #ugc #ugccreators #branddeal #responsetobrands

When a brand says, "Hi, I love your content. Can you send over your rate card?" You say, "Thanks for reaching out. I would love to discuss this collaboration further, so that I can give you a tailored and accurate quote. Can you provide the following details?" Usage rights, deliverables, budget, and timeline. Once I have those, I'll send something over straight away. When a brand says, "Can you do it for a bit less?" We're only a small brand. You say, "I totally understand. I can't move on the rate, but I can adjust the scope." If we drop to one deliverable instead of two and keep the Usage rights to six months, I can make that work. When a brand says, "We'd love to work with you. Our payment terms are net 60." You say, "I work on a 50/50 split 50% upfront before I start and 50% upon delivery." When a brand says, "We'd love one UGC video with full perpetual worldwide Usage rights across every platform and our budget is 50 pounds." You say, "I'm not doing that. Get out of my f***ing fake." Save this for when you're in talks with brands. And as always, follow for more.