the systems of fashion are quietly being rebuilt! - supercircle - carbonfact - unspun - bold metrics - biofluff which one feels the most futurest? #fashiontech #startups #fashioncareer #techtok #sustainablefashiontiktok

Five fashion tech companies that people think are niche now but won't be in five years. So first we have super cycle. They're an AI platform that handles everything that happens to clothes, once they're returned, damaged or unsolved. So brands like Guest, J Crew and Reformation send their end of life, inventory to super cycle. The AI then routes each item to the highest value destination. So, resale, donation or recycling, no landfill involved. Right now, most brands do a right of unsolved stock as a loss, but the EPR laws that are coming into force in California and across the EU means that brands will be legally required to manage this waste. Super cycle turns a liability into a system and that's not a niche that's the standard. Secondly, we have carbon fat. So carbon fat is a carbon accounting platform built exclusively for fashion. So, it connects to a brand's existing system, pulls data from across the supply chain and then calculates a carbon footprint for every product. So, new balance, Colombia and CARHA are currently using it. Most brands are still doing this manually once a year with consultant, but that's not going to be good enough for the CSRD, the New York Fashion Act and any other regulations that are coming into force. Decarbonisation is a data problem. Carbon fat is what solves it. Thirdly, we have unspun. Unspun built a 3D weaving machine called Vega that makes a pair of jeans in under 10 minutes, directly from yarn with a 3% material waste. So, traditional manufacturing actually cuts fabric from flat rolls that process waste 14% of the material before a single garment is finished. Vega weaves the shape directly and nothing is cut. Walmart and REI have already signed on and they're building 10 factories across the US. On demand, net zero waste and local manufacturing sounds like the future. Unspun is building that now. Fourthly, we have bold metrics. So, bold metric predict your exact size from a short set of questions. No camera, no body scan and nothing to download. It sounds quite simple, but fit on certainty is one of the number one reasons that people return clothes online. Most brands know this, but still haven't fixed it. So, bold metrics give shoppers a personalized size recommendation that accounts for how a specific brand's car actually fits. If returns drop, confidence goes up. Solving fit at data layer is also quieter than building more fitting rooms. It's also a lot more effective. And lastly, we have bio fluff. This one's actually my favourite. So, bio fluff may plant-based fur from natural fibers, though nettle, hemp, flat. So, no synthetics, no animal products, just simply biodegradable. Most faux fur alternatives are made from polyester and they tend to shed microplastics. They don't biodegrade, they just swap one problem for another. The VMH has actually invested in bio fluff when a luxury conglomerate that still actively works with fur backs a plant-based alternative that just shows that something has shifted. Ashen has been trying to replace fur for decades, bio fluff might just be what it needed. Which fashion tech company would you like me to break down next?