MULTI-PLATFORM GROWTH 📈 STRATEGY!! #tiktokgrowth #creatorsearchinsights #fypシ

You should be using TikTok to grow on Instagram and Instagram to grow on TikTok. And if you don't know how, I'm going to give you the play. First and foremost, you should be using creator search insights to feed the algorithm exactly what it wants. And I already know some of you are going to be like, but Julia, creator search insights is for TikTok's algorithm. The beauty is that TikTok is always a few steps ahead in terms of search behavior. So not only are you going to be creating content that TikTok's algorithm is essentially begging for, you will also be able to repurpose that content before anyone else catches on. But there is a specific way that I want you to use it. Go to the search bar and type in creator search insight. They want you to specifically look for topics labeled trending or that have the up arrow. That's going to tell you that that topic has not reached its peak yet. I want you to create the video for TikTok first. Then repurpose it for Instagram. And your next thought might be okay, but how? Let's place strategically to the algorithm. TikTok's algorithm favors longer form, chatty, hot takes, less polish. Whereas Instagram favors content that's under one minute and 30 seconds. That's a little bit more polished and concise. Look at it like if TikTok is the podcast, Instagram is the promo clip. But everyone's is going to be so different. So if you need help, let me know. The other thing that you want to do is make your presence on both platforms very much known. The most obvious is to add it to your bio. Next, less obvious thing to do is to use your comments and your captions to bridge people over to the other platform. The last thing that you want to do is utilize your stories and post things like these. The goal here is to create a loop between your platforms so that they're fully optimized for growth.