MID-YEAR REBRAND π§πΌββοΈ because you still have 6 months to grow π’π #socialmediarebrand
@juliabroomeTranscript
July marks the halfway point through the year, so there is no better time than now to do a full rebrand on your personal brand. We're gonna do this together in real time. It would be clinically insane of you to continue this year the same that you have been if you are someone who's not grown your personal brand the way that you thought you would. Step one, we are going to retire at least one content type of yours because you cannot expect to evolve if you're stuck in the same place. I need you to go into your analytics and pinpoint your lowest performing post. It's been six months, so if you've been relying on trends for six months or if you've been posting a signature series for six months, we're if you've been posting a content pillar for six months. This is the time period where you would be able to concretely tell if your audience likes it or not. So it's time to make at least one cut. If you need help deciding what makes the cut, I'm a little ruthless, but I'm here for you. Step two, we need to create visual recognition for you. What is one thing that you want to be known for? Is it your sunlight morning walks? Is it styling vintage gold jewelry? Is it your thoroughly annotated notebooks? Notice how I did not just say is it your walks? Is it your jewelry or is it your books? Yeah, that's because we are getting descriptive over here for a reason. I need you to carve out exactly what you want people to recognize you for. And then we're going to reverse engineer that into a signature series. The creators we remember don't just have a get ready with me or day in my life series. They have a mini digital franchise like these. You've got six months and if you genuinely want help, I'm here below.
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