Doubling revenue and doubling profit are two completely different things. I learned that the hard way. When we were growing 60 to 70% a year, the top line looked incredible. But growth that fast demands investment ahead of yourself, and if you’re not tracking the mechanics, all that spending quietly eats the profit you thought you were making. Fast growth without discipline is how profitable companies go broke.
@officialchadpetermanTranscript
Here's a business lesson I learned the hard way. Doubling your revenue doesn't always mean doubling your profits. Back in 22 and 23, we were exploding with growth. Top line revenue was soaring. We had months of 60, 70% year over year growth. It was crazy. However, what we didn't look at were the mechanics of the business. We let those get away from us. Growth and especially exponential growth requires a lot of things. It requires investing ahead of where you are. It requires buying more trucks. It requires more people, more managers, more materials. All of these things can add up. And if not properly tracked, can lead the demise of your bottom line.
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