Scaling fast and scaling efficiently are two completely different things. Most owners only do the first one. That’s why you can have your best year ever and still wonder where the money went. Growth eats cash, and if you’re not watching your numbers, it eats you too. Know where the needle’s moving, and you can grow responsibly, so the company’s still standing in 24 months.
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If your business is having the best revenue you're ever and you're wondering where in the hell all the money went, you're not crazy. Growth eats cash. You've got to buy new trucks, spend more on marketing, hire more people, hire people before maybe you're even ready for them. All of these things are important things to keep an eye on so that your business doesn't get out of whack and very inefficient. Scaling fast is one thing. Scaling efficiently isn't a thing entirely different. You want a blend of two. You get the efficiency. When you know your numbers, you know where things are going. You know how the needle is moving and then you can continue to grow the company responsibly so that it's there in 24 months and has those bigger numbers.
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