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Our 3-year vision is $200 million. Doubling a $115M company doesn’t happen by working harder though. It happens by becoming a different leader. So that’s the actual 3-year project: absorb everything, steal good ideas from anyone (including $5M owners doing something better than us), and evolve ahead of the growth.

@officialchadpeterman
2.2K views61 likes1:06ENSep 21, 2026
288 words1456 characters16 sentencesReadability: Middle School

Transcript

Speaking of three-year vision, what is the revenue associated with that and what's the skill that you're working on to be a leader you have to be to get there? I want to double in size, so I want to be 200 million in three years. I think that'll take 19 locations and then the next would be the next three years after that would be to double again. So we want to go from 203 years and six years we want to be at 400, is the goal. What's that mean for me? I will tell you that at every level of this company, you know, people always talk, they ask questions about like, well, what did you need to learn? What did you need to do differently? You as the leader need to do something different at every level. You need to become a different leader at every single level of this. And so I think it's just evolving and I don't think that there's a playbook and I think it's different for every single person because everybody's a different type of leader. You have skills that I don't, I probably have some that you don't. And so how we develop those is all going to be an individualized plan. I can tell you how I've done it is reading a lot, listening to a lot of podcasts, all of the information is out there. I absorb every single bit of it. I can listen to a podcast of a $5 million owner telling me about something and I will take something from what they are doing. And we will come back and we will do it here because they're doing it better than we are.