The fastest way to slow your growth is to add another trade before you’ve mastered the first. Be the industry standard in what you already do. Then, and only then, think about adding a second.
@officialchadpetermanTranscript
- The common question I get is, well, should I add another trade to the business? - No, you shouldn't. Why? Well, what a lot of people do is feel like they're gonna get growth out of the company by offering different services to their same customer. In theory, it sounds good. What I will tell you is that HVAC plumbing electrical, they are all three different businesses. So if you have a ton of headaches now in your one trade business, just double that and then triple that amount of headaches that you're gonna have. They're not all the same and it's very difficult to do. We did it and we did it all at the wrong time and I would do it totally different today. What I would advise you is if you're a single trade, get really, really, really good at that one trade to the point where you guys are the industry standard in that particular trade, then you can divert your focus to potentially lifting up another trade.
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