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When you're small, 80% of your day is fires. A customer waiting, a tech missing a part, whatever's loudest right now. The other 20% is the part that actually grows the company. Scaling means flipping that ratio, and the only way to do it is documentation. Write down how you do things, why you do them that way, and what happens when something goes wrong. If A happens, do you go to B or C? Get that out of your head and onto paper. That documentation is what lets you stop being the fire department and start being the architect.

@officialchadpeterman
540 views14 likes1:03ENSep 21, 2026
219 words1153 characters10 sentencesReadability: High School

Transcript

80% of your day is probably going to be kind of working in the business when you're smaller, you're starting out, so on and so forth. And those are all the fires that you're putting out, the getting to a customer's house, making sure a technician has the right parts, all of these things. The other 20% is where you have to kind of focus on working on the business. Obviously, the goal of scaling is to expand that 20% so you're working on the business more and more. Well, how do we do that? How do we scale our internal operations so that we can spend more time working on the business? Well, that's easy. The key is process and procedure. Are you spending your time documenting how you do things, why you do things, the best way to do them, what happens if A happens, then B, do we go to C, or is it maybe go to D, whatever it may be, all of that documentation is what's going to allow you to get out of that day-to-day when we have process and procedure and things documented. That allows us to spend more time working on the business, which is creating all of those processes and procedures, and then ultimately finding ways to scale your company.