When customers want to shop around, don't stop them. Give them options upfront. Now they can compare without leaving you.
@officialchadpetermanTranscript
to become an objection that we get out in the field that technicians are always trying to overcome is, well, I want to shop around. I want to see what I can do. Well, one means of preventing that is to give them options in the first place. So rather than shop with three different companies, rather than take three days off of work, you've already taken one, why don't I just give you all the options and then you pick and choose what you want. Well, I like option three, but can we take this off of there and what's my price look like there? Yeah, absolutely, I can take that off. Here's what it looks like. Great, I want to get those top things done. Awesome. Again, shopping for HVAC plumbing electrical should be like everyone's built a car online. Well, let me take those rims off. Well, let me put this interior package on. Well, what about this paint? All of that stuff, you customize the car online. Everyone's done it. Now you get to customize your plumbing in HVAC. That's how we need to empower our customers to make a buying decision and they can shop around with just you.
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