Never place your CTA’s at the end of your video
@lacedmediaTranscript
Never ever ever use your call to actions at the end of your video if you want thousands of people commenting Here's where you need to place it instead if you look at your retention graph You'll see nobody watches your video until the end So why the fuck would you place it in the closing? But you also can't place it at the very beginning because you haven't given any value yet So why would they listen? So here's where you need to place it if you want to maximize your engagement Let's assume your video is teaching five steps you'll need to deliver enough value to earn the right to ask for something So the perfect place for your CTA is after step three But here's where you can't mess this up Steps one through three have to be so fucking valuable Otherwise, no one is gonna engage with your CTA
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