Consider this your six month content strategy
@lana.k.socialTranscript
If I had just 6 months to become a successful content creator, these are the exact skills that I would learn and the exact order that I would learn them in, because you can't learn everything at once, and these skills stack on top of each other, each one multiplies the one that came before it. So I'm going to start by assuming that you know the basics, you know how to film and upload a video with your phone that people can see in here. So in that case, month one is going to focus on ideas, because ideas are the most important part. So spend this month researching the topics that your audience are interested in, and testing loads of different ideas on your account to see what people respond to, and what you enjoy talking about the most. Then month two is going to focus on copywriting. This is where we take your ideas and make them a little bit sharper. It's the art of grabbing attention. A copywriting is especially important in your hooks, in your verbal hooks, and your text hooks on the screen. It's the difference between five ab exercises, and the ab exercises that physios wish you'd stop doing. Then month three is going to be all about analyzing your results and spotting pattern, because if you've been posting even just three times a week, at this stage, you'll have like 25 videos. And that's enough to make your data actually mean something. For example, if you're a dog trainer and you notice that puppy videos get you tons of views, but recall training videos get you tons of followers, depending on your goal, you'll know what to double down on next. Then month four is all about delivery. Your results will tell you what to talk about, but delivery is how you talk about it. And it's why people choose you over a thousand people saying the exact same thing. And it's in month four, because to be honest, good delivery only really comes with putting the reps in. Then in month five, we're going to focus on editing, specifically editing for retention and watch time in your videos. A lot of people start with the editing, but I think that's kind of pointless, because what is the point in fancy transitions on a video that nobody wanted to watch in the first place? It's like icing a cake that you didn't even bake. But by month five, you should have a good idea of where people drop off on your videos, where you lose attention, and you'll know better how to cut the slow bits, and add visual stimulation where the attention dips. And then month six is going to be all about behavioral psychology, understanding how to make people act on your content. This is understanding what to say and what to do in your videos to generate different kinds of results, how to use emotion to trigger people to comment, or see if, or share, or follow, or buy. So six months, six skills. You don't have to master every single one of them, just get fairly decent at each one before you move on to the next. And if you want to learn all of these six skills properly, step by step, that is what I teach in the content club, which is my course on community for content creators. Over 13,000 creators are already inside, getting results like this. If you would like to be one of them, the link is in my bio.
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