Tiktok shop is nothing but Psychology. And the better you understand our natural human desires, the easier it’ll be to succeed on here. #tiktokshopaffiliate #tiktokshophacks #tiktokshop
@dus_davisTranscript
Okay I have to start reading this book and this psychology lesson in here that I think every single affiliate should be adding to the bag if they don't have it already when crafting coming up new videos. Straight for a question, which job would you rather? Job A, you're making $100,000 a year? Job B, you're making $50,000 a year. Seems obvious, right? You choose the one that's $100,000 a year, but there's a catch. Job B where you're making $50,000 a year. You're the only one making $50,000 a year and everyone else is making half. Everybody else that you're working with is making $25,000 a year while you're making $50. Well I job A, you're making half of what everyone else is making. So you're making $100,000 a year. Everyone else that you're working with every day you've seen every day making $200,000 was the same work saying which one would you choose? This study was done at Harvard and the vast majority of people, vast majority of people chose Job B where they're making $50,000 a year but they're the only person making more than other people. Why? Because as humans we have this natural desire to do better than others. You can sit here and try to go to the comments and first you'll say no I would have told you oh well that's a cool answer is going to $100,000 but in reality us as humans it's in our nature to want to do better than other people to prefer to do better than other people. So how would you take advantage of this within your TikTok shop videos? It's simple. Before building out your video you want to ask yourself is there a way that I can attach my product to something or someone that the masses or my specific target audience pedestalizes? How can I position this video in a way that makes the consumer feel like it would be cooler they'd be doing better than others or look like they're doing better than others even more powerful by just buying this product. Perfect example you're providing a black t-shirt it's eight dollars instead of going to the video saying you should buy this t-shirt as look how it fits my arms look how it fits my chest you go in and said say you just repositioned it a bit just right at the beginning instead say you know how you see all those old money guys and you're fucking for you page around those black t-shirts that hug their chest and hug their arms really well but have some space at the bottom it's not too tight around the waist and you can say everything else that you were going to say because now as a consciously the viewer is now pedestalizing your product just a little bit so in you attaching an eight dollar t-shirt to being looking like you're an old money guy people are now buying the product not because it's a black t-shirt because it'll fit me really well and make me look like I'm in this group of people that are better than other people they're not actually better than other people another example if you keep up with the daily virus last week there was a video a few videos actually but the main one was one viral talking about a lower yow product so lower yow products but the way she got into the video the reason it did so well is because lower yow have ran a runway show or whatever the night before and Kindle Jenner was walking and she showed a picture of Kindle Jenner she was like what how beautiful she is and all this extra stuff and she says she's going to walk through a tutorial the same exact makeup that they used on Kindle Jenner and all everybody else that were walking the runway so now she sold a fifty dollar product just because Kindle Jenner wore the makeup so people believe that if I buy this a look as beautiful as her it's self-conscious most of the time it's not actually conscious like I'm going to look as beautiful as her it's self-conscious you think okay I'm me buying this I can potentially look prettier and all green pretty is looking different more unique and more preferable than other people just that's all the attractiveness is I even have a better example with it affiliate name down she's making like the $20,000 a month a $56,000 a month I don't know what else she's done but all of her content is made to be extremely aesthetic and feel luxurious so whatever products she's showing in the video is the aesthetics the thing that's wrapping the product so now if I'm watching this video damn this shit looks aesthetic and it's cool is it seems so silly but this looks cooler shit and if I buy this product it'll make me look cool and she does this with every single video and she does extremely well ask yourself when you sit down to script after video and come up with high-end position it ask yourself how can I attach this product to something or someone that people are pedestalizing add the straight to your vaguenine let me know how it goes



