Great branding transcends advertising. It plants a seed in a young person's mind today that grows into a career in the trades tomorrow.
In a home service business, brand is a huge piece of your marketing efforts. Here are Peter Men Brothers, one of the unanticipated consequences wh...
Most salespeople are afraid to ask for the business. That fear is costing you the close.
ask what's your sales process? Sales process? What do we mean? We just go out there in quotes systems. Or my favorite is, oh yeah, we just got the...
You can't always just hire A-players. You also have to build them.
You've got to put in the resources and the dollars to give your people the support, the training and the development that is going to take them to...
One of the best pieces of leadership I've learned is about extreme ownership, constantly looking within and consistently asking yourself: "what can I do differently to warrant a better result?"
Why can't you find good employees? Well, this is a common mistake. It's not the employees who aren't good. It's you that aren't good. Well, as a b...
Repetition builds intuition. The longer you're in the game, the less the daily tumult rattles you. Trust the process and keep showing up.
Looking at our numbers today, we're at about three o'clock in the afternoon. We've done about 230. The goal is right around half a million. So abo...
As you scale, every part of your business becomes its own mini-business. Hire the specialists and experts who are passionate about the parts you’re not.
When you think about growing this company and you think about like impactful hires, for me it's all the things that I don't know anything about. I...
Leads are a commodity. Knowing where to put your dollars, and when to move them, is the advantage
So when I think about lead aggregators like Angie's List, Thumbtack, Modernize, I think they're a source for leads. However, I think the most impo...
I've overpaid employees by hundreds of thousands of dollars. It would only have been considered a "loss" if I hadn't learned from it.
They actually made more money when the company actually did bad. That wasn't good. I have definitely overpaid employees in the hundreds of thousan...
Most people are so focused on revenue that they never actually look at what's actually driving it. The profit is often in the layers underneath.
Most people are so focused on revenue that they never peel back the layers to understand what is actually driving that revenue. And where could mo...
50/35/15. Gross profit, overhead, and profit. Those are the target KPI's for your home service company.
And these are the KPIs that you need to be paying attention in order to make sure that your HVAC plumbing or electrical company is operating effic...
Being the best tech and being a great owner take entirely different skill sets. It's putting on a different tool belt.
One thing I see in small struggling businesses is a technician that is transferred to owner. Not to say it can't be done. My dad started our busin...
The leader I was at the start of my career couldn't run the company I've now built. Every stage in your business career demands a newer and better version of yourself.
by companies hit walls because the owner is unable or unwilling to reinvent themselves. And so I look at the leader I was when we first started is...